I was the blogger from a very long time. Probably from the 10 year ago. When I started writing the posts at the starting there was not much traffic on my blog , but with time the more content I wrote the more page views I started getting. But after some time I stopped posting the new posts on the blog and realized tha the posts have stopped getting the traffic that they used to get previously.
What could be the possible reasons for this low traffic.
Well my findings are as follows.
1. Search Engine behaviour
Search engine is designed in such a way that it rewards the hard working and it takes down the un-hard working blogs. If anyone is consistent in posting the content to the blog post, those posts have the high chances for being on the top of the seach engine than some blog posts which do not have the latest data.
In this digital world , the information is everything, each day the thousand of new blogs gets created. Thousand seems a small number , may be lakhs .... in the U.S terms , million of posts are getting created each day. Now the search engine cannot bring the each of them to the front , hence it basically brings the active one and blogs with the most relevant information to the front and others with time loose the ranking.
2. Old is no more gold
If you are thinking that the old is gold or you thinks that if an post is once created and you will get that post always on the top of the search engine , than you cant be very wrong on that.
As I have already discussed the search engine have some way to rank a site or rank a blog, if you are not posting the new content regularly your blog may loose the ranking. Even having the best of the best posts on your blog with no new data may result in the poor ranking. So keep sharing the knowledge and the information.
3. People prefernce has changed
Few years ago the internet data was limited and everyone wanted to use it very carefully without exhausting it quickly and as a resutt they preferred reading the articles rather than watching the videos on the platforms like youtube, but now with the advancement in the technology and availabilty of the high speed internet at the cheap price has let the preference change in the people. Looks like people prefer to watch the videos over reading the articles hence that may be a reason for the low traffic on the website.
4. Keywords
Keywords plays the important role in your blog , when it comes to the search engine the keyword is everything for it . More better keywords your blog will have the better the traffic you will get. The key to great article lies in the keywords. If people can use the keywords in their posts that may bring the potential readers to the blog.
5. Over information
In this digital era the knowledge is everything and it is available everywhere. For anything there are thousands of articles and videos and with increase in this rate one has to be too good to be on the to. The competition has increased alot amoungst the content creators that there are millions of the content creators for the particular content. You have to be unique , knowlegeble to survive in this world.
You have to keep yourself so updated that you cant miss any of the information or you loose your rankings.
Other than these factors consistency is the key , I beleive that if anyone will keep posting the good articles regularly anyone can regain the traffic on his blog . The search engines works as it has to work , only the active comes in front and the others go down on the search result . This is one of the factor that could help me or anyone in getting the good viewers to my blog.
Hope you enjoyed the articlesl, your feedbacks are most welcomed in the comment.
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